Skip to content

Latvia

September 2nd - September 8th, 2024 | Week 53 | Month 13

Latvia Weekly: COVID-19 Measures, LGBT Education, and Corruption Dominate Latvian Media Narratives

Media narratives in Latvia focused on COVID-19 restrictions, LGBT education in schools, and allegations of corruption within the coalition government.

by Otto Tabuns
Latvia supports Ukraine
Main channels: Facebook, TikTok

8

Main narratives:

  • Sowing mistrust in the government of Ukraine
  • The incompetence of the current government
  • General anti-governmental sentiments
  • Speculating alleged ties between specific politicians and Russia 

Overview:

During the examined week, the content focused on narratives related to COVID-19 measures, LGBT education in schools, and corruption within the coalition parties of the government. 

Most notably, a TikTok video reached 177,000 views, in which the author urged viewers to stop donating money to Ukraine, claiming it all benefits elites while the quality of life in Latvia remains low. The video garnered significant support from both Russian and Latvian-speaking audiences. 

In terms of engagement, TikTok continues to have the highest reach, covering both Russian and Latvian-speaking communities. Activity on Facebook has decreased, while engagement on X/Twitter is on the rise.

Weekly Reports
Seimas

Lithuania Weekly: “Day of Shame” Protest Exploited to Push Conspiracies About Elite Control

August 25th - August 31st, 2025

Army

Latvia Weekly: Propaganda Portrays NATO Spending as Economic Suicide

August 25th - August 31st, 2025

drone

Estonia Weekly: Kremlin Propaganda Exploits Drone Crash to Undermine NATO

August 25th - August 31st, 2025

putin

Latvia Weekly: Trump–Putin Meeting Used to Sow Doubt About Western Security Guarantees

August 18th - August 24th, 2025

Refugees

Estonia Weekly: Kremlin Voices Exploit Refugee Relocation Debate

August 18th - August 24th, 2025

Inga Ruginienė

Lithuania Weekly: Pro-Kremlin Media Exploits Debate Over Inga Ruginienė’s Nomination

August 11th - August 17th, 2025

free Ukraine

Latvia Weekly: Propaganda Portrays Trump-Putin Talks as Abandonment of Latvia

August 11th - August 17th, 2025

swine fever

Estonia Weekly: Swine Fever Crisis Framed as Government Incompetence

August 11th - August 17th, 2025

drone

Latvia Weekly: Narratives Portray Latvia as a Pawn of the West

August 4th - August 10th, 2025

Estonia

Estonia Weekly: Slur Controversy and Health Board Scandal Feed Public Outrage

August 4th - August 10th, 2025

Don't miss a story.

We publish stories that change laws, lives, minds and the world. Subscribe to our newsletter to get our investigations delivered to your inbox.